"Phygital Horizons: Designing Integrated Realities"
Partner with EURAN to Build the Future of Luxury
Immediate Opportunity: Building and Activating Summer 2025 Prototypes in Greece
The Vision: Redefining Interior Design Through Technology
At EURAN - European Art Networks, we believe the definition of "interior design" is rapidly expanding. As articulated in our foundational document, "Constellation #10: Space, The Next Frontiers" (originally published September 2022), we envision a new reality:
- FIRST FRONTIER: PHYSICAL REALITY. The tangible, material world of traditional interior design.
- SECOND FRONTIER: MIXED REALITY. Technologies interfering with design to change perception (augmented, virtual, extended realities).
- THIRD FRONTIER: METAVERSE. Fictional spaces existing independently, where new virtual realities are built from scratch.
Our aim is clear: to investigate the possible use of all existing and under-development new technologies in order to enrich the sensory and spatial experience of the physical architectural space itself. This fusion creates a new "phygital" reality – where physical, mixed, and virtual spaces coexist, producing a seamless, integrated experience.
We are building exciting new spaces where architects, interior designers, material industries, design objects, technologists, and artists work hand in hand to drive us beyond what we are used to seeing and doing.
Our Immediate Action: Building the First Prototypes - "EURAN Constellation Live: Summer 25"
"Constellation #10" called for the development of prototypes of new interiors for the cruise, mega yacht, hotel, and real estate industries. This Summer 2025, we are bringing this vision to life.
"EURAN Constellation Live: Summer 25" is our groundbreaking initiative to immediately build and activate these pioneering "phygital" prototypes in Greece (July-September 2025):
1. "Phygital Frontiers: Living in the Next Reality" (Luxury Real Estate)
- We are preparing to transform a high-profile luxury villa within a major new urban development into a live, immersive showcase. This will be a tangible, aspirational vision of the future home.
2. "Voyage into the Phygital: Maritime Horizons" (Luxury Cruise/Superyacht)
- We are developing plans to create exclusive "Phygital Fashion & Art Moments" on board selected luxury cruise vessels or private superyachts operating in the beautiful Aegean Sea. These are intimate, high-impact demonstrations of art and fashion integrated into elite maritime environments.
These are not just theoretical concepts; they are tangible, high-impact demonstrations designed to capture global attention and serve as the foundation for future, larger implementations.
Why Your Technology is the Key to the "Next Frontiers"
As our vision articulates, technologists are crucial partners in producing these exciting new spaces. For "Summer 25," we are inviting leading technology companies like yours to contribute your existing, cutting-edge solutions to these immediate prototypes. This is your opportunity to:
- Pioneer the "Phygital" Era: Showcase your technology as integral to creating these new realities where luxury, art, and innovation converge.
- Gain Unparalleled Global Media Exposure: Your contributions are intended to be featured extensively by top-tier luxury, design, fashion, and tech media covering these unique activations.
- Direct Access to Elite Audiences: Your solutions will be experienced firsthand by ultra-high-net-worth individuals, luxury developers, yacht owners, and cruise line executives.
- Contribute to a Grand Vision: Be a named partner in realizing "Space, The Next Frontiers" and developing the prototypes that will shape future luxury environments.
How You Can Contribute (Focus on Existing Solutions for Rapid Integration):
We are seeking temporary contributions of existing, market-ready technology, content, or expertise for immediate deployment. We handle all logistics, integration, and media coordination.
- Immersive Display Technology: Loan of high-resolution projectors, LED screens, or unique display solutions for dynamic digital backdrops.
- Holographic Solutions: Temporary loan of holographic display units with pre-loaded demo content.
- Augmented/Virtual Reality (XR) Experiences: Provision of VR headsets loaded with existing immersive content (architectural visualizations, abstract art, interactive demos).
- Authenticated Digital Art & Blockchain: Access to digital files of authenticated artworks for display, or insights on securing digital assets.
- AI for Creative/Interactive Elements: Existing generative AI art assets, or high-level advisory on AI trends that enhance sensory experience.
- Strategic & Industry Connectivity: Advisory roles, or solutions for enhanced visitor engagement.
Our Collaborators (Growing as We Build)
We are actively engaging with potential luxury product partners, including leading manufacturers of bespoke furniture, advanced audio-visual and immersive entertainment systems, innovative smart home technologies, architectural and mood lighting, high-performance textiles, luxury surface materials, integrated wellness solutions, and unique decorative objects and art pieces. As agreements are secured, their logos and names will be featured prominently here, demonstrating the integrated, high-end ecosystem we are building.
We are moving at an accelerated pace to bring these visions to life. Key activities include: Your timely response will allow for optimal integration of your technology into these pioneering activations.Current Status of "Summer 25" Preparations